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Persol's man of the moment: Benedict Cumberbatch

Since the success of Sherlock, Benedict Cumberbatch has become the world's most wanted actor. Starring in films such as War Horse, Star Trek Into Darkness and The Hobbit, Benedict is the one to watch when it comes to style. Recently, Benedict attended the RHS Chelsea Flower Show with his mother, Wanda Ventham, and he was sporting his favourite pair of Persol sunglasses. Benedict seems to be attached to the beloved Persol brand as he wore the same sunglasses at the Monaco Formula One Grand Prix and London's Park Theatre Gala.

Formed in 1917, Persol made sunglasses specifically designed for pilots and sports drivers. With a name derived from 'per il sole' and an Italian meaning 'for the sun', the Persol's primary concern was to protect the wearer from the sun's powerful rays. Persol's patented Maflecto temples are designed for comfort by eliminating pressure on the head from the arms of the glasses. The Maflecto system allows the sunglasses to adapt to the wearer's face shape, allowing every pair of Persol sunglasses to be unique. Along with the high demands for comfort, style and optimum vision, Persol satisfied the elite class and gained prestige. The iconic silver arrow, referred as the 'Supreme Arrow', gave the brand a historical and distinguishable edge.

Persol grounds itself to the culture of excellence and artistic expression through the attention paid to detail. Every pair of sunglasses are handmade and aim to transform human imperfections into perfected works of art.The Italian production of these sunglasses reign above all other eyewear brands as the craftsmanship, passion and dedication provides each piece with a sophisticated flair and, simply, a joy to wear.

When buying Persol sunglasses, you will be guaranteed for a cool and classic look. Persol sunglasses stand the test of time so there will be many more loveable celebrities, like Benedict Cumberbatch, wearing the treasured Persol brand and making you feel bang on trend.


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